Paid Advertising
Global Ad Solutions manages Google Ads to reach people searching for your services and turn relevant visits into inquiries. We connect campaign decisions to lead quality and customer outcomes where reliable data is available.
Let's TalkVeteran-owned. Serving established businesses nationwide.
This service fits established businesses nationwide seeking management of an existing account or a planned launch. You should have a clear offer, defined markets, and staff who can respond to inquiries. GAS is veteran-owned and reviews service priorities, seasonal demand, sales capacity, and tracking before recommending scope. Advertising spend is separate from management fees, and budget decisions require your approval.
We organize Search campaigns around services and markets rather than placing every offer in one ad group. Keywords, match types, and negative keywords are reviewed against relevant demand. Exclusions need care because blocking too much can remove useful traffic.
Ad copy should describe the offer accurately and lead to a page answering the same need. We review location settings, scheduling, page relevance, and contact friction. Website changes or additional campaign types are scoped separately when needed.
We assess bidding and automation against your goals and conversion signals. Search is the core focus; Display, remarketing, Performance Max, or YouTube may be included when appropriate to the agreed engagement, not automatically bundled into every account.
The work behind the service
Review account access, campaigns, service areas, and counted actions. Agree on what qualifies as an inquiry and what evidence connects it to an appointment or sale. Confirm budget approval and management responsibilities before launch.
Align ad groups, keywords, copy, assets, landing pages, and conversion goals. Check measurement with available permissions and approved data sources. Minor website actions should not automatically become the primary signals guiding bidding.
Examine available search terms, spend, conversion reporting, and buyer feedback. Adjust exclusions, bids, creative, or allocation when evidence supports a change. Explain what changed and what remains uncertain rather than treating impressions as proof of sales.
Measurement
Cost per conversion relates eligible advertising cost to recorded conversions. A recorded action is not necessarily a qualified lead, and Google Ads cost figures exclude GAS management fees.
Conversion rate compares recorded conversions with eligible ad interactions. Tracking, counting rules, attribution, and reporting delays affect interpretation; some reported conversions may be modeled rather than directly observed.
Qualified inquiry cost, booked appointments, and customer acquisition cost require dependable outcome records. Revenue-based return on ad spend requires valid revenue attribution and does not measure profit or include every business expense.
We review your market, priorities, capacity, competition, and existing data before recommending an allocation. Paid media spend and management fees are separate. There is no universal starting budget or promised cost per lead.
Ads can begin showing after approval, but useful evaluation requires sufficient data and time for customers to respond. Tracking, bidding adjustments, demand, and landing pages affect progress. We do not guarantee leads or a fixed results timeline.
Yes. We review campaign structure, search terms, conversion goals, budgets, and landing pages with authorized access. Account ownership, permissions, reporting access, and management scope are clarified before work begins.
Calls and forms can be measured when the required setup is available. Qualified leads and sales need dependable records and approved data sharing. We verify sources and permissions rather than assuming every third-party system is connected.
No. Local Services Ads use a separate lead-based product with category, area, and verification requirements. SEO addresses organic crawling, indexing, site architecture, and content. Google Ads buys advertising exposure and does not purchase organic rankings.
Explore the connected services and the industries we work with.
Global Ad Solutions manages Google Local Services Ads to connect eligible businesses with people seeking their services.
Learn MoreGAS manages Meta ad campaigns to introduce your services to potential customers and give interested people a clear next step.
Learn MoreGAS designs business websites that explain your services and make it easier for visitors to call or send an inquiry.
Learn MoreTell us what you want to achieve. We will help you decide where this service fits.
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